Services
UX DESIGN
Backed by research, and validated by usability testing, good design is at the crossroads of suitability and usability. From user research and “persona” development to prototyping and testing, I thrive in every aspect of user experience (UX) design. Nobody has all the answers, but I’ve learned that doesn’t matter – because it’s more important to have the right questions.
UX WRITING
Words matter. They can help you find information, share ideas and tell stories. But they can also confuse, divide and distort. Like any tool, language is what you make of it. That's why it's important to think carefully about why, how and what we communicate.
Skills and Tools
Skills | Tools |
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Interactive Design | Hootsuite / Buffer |
Information Architecture | Notion AI |
SEO | ChatGPT |
Content Strategy | Google Workspace |
Prototyping | Monday.com |
Wireframing | Social Media |
UX Writing | Canva |
User Testing | Wix / Wordpress |
Visual Design | Miro |
UX Research | Figma / Adobe CC |
Testimonials
Multitude Insights
Matt, CEO
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"Will was fantastic to work with. His keen design eye, ability to articulate his creative vision, and his organizational skills made for a great experience. He was a valuable addition to our design process."
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Sample Marine
Chilly, Owner
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"Will is very easy and efficient to work with. Will knows exactly what you want, and translates it perfectly into a website. He is quick to respond, which means everything to me. His pricing is more than fair, and combined with his professionalism, working with Will is truly a home run. Having tried creating a website on my own, I hands down prefer using Will."
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Hyannis Port Yacht Club
Clare, Club Secretary
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"Working with Will to design our new website was a great experience. He's extremely knowledgeable, creative, and conscientious. Our entire team was impressed with both his design and content skills. Will is an excellent partner because he understands his work so well and is able to balance the holistic needs of the project with the nitty gritty details. Beyond that, whenever we made a request that was beyond our initial scope, Will did the research and came back to us with options and recommendations. Throughout the process, he was responsive and easy to work with."
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KJ Retreats
Juli, Co-Founder
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"With Will’s help, we were able to take our idea to a website in just weeks! Will is a great resource for any company who needs a user-friendly professional website without all the confusion."
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Kremer & Daughters
Constance, Founder and Principal Designer
"Working with Will was one word: easy.
I had a site I had created for my design firm, but due to my lack of computer skills, I needed someone who could translate my vision into a finished site. With Will's help, I was able to move forward with a look I love."
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SeaHill Consulting Group
Hillary, Co-Founder
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"Will provided broad-based expertise specific for our marketing materials. He took the time to fully understand our business and provide us with suggestions to improve our website and company overview. We look forward to working with Will on future marketing material."
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INSIGHTEC
Pamela, Product Marketing Manager
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"When writing blog posts about medical treatment, it can be a daunting task to make sure that the language is understandable to a broad audience. Will wrote a well-written, easy-to-read blog post for our website based on an in-depth interview. He was able to successfully turn the interview into an interesting and informative piece that has received high engagement from patients on our social media platform."
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Squash + Education Alliance
Katie, Director of Strategic Development
"Will overhauled our social media presence at SEA. Prior to him coming on, our posts were dry and generic. Will systematized our posting with themes and schedules, and even created custom memes that were reposted by accounts with tens of thousands of followers. Will has a great sense of his audience and is able to adapt his style to those he is aiming to reach. Will's work is high-quality and reliable - he also proofed our entire website and made changes to improve consistency, voice, and grammar. I definitely recommend working with Will if you are aiming to upgrade your online presence and boost views, visits, and engagement."
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